Beauty and Business: Belladerm MedSpa's Dynamic Mother-Daughter Duo
Belladerm MedSpa is a well-known name in the beauty and wellness world for offering top-quality treatments and exceptional client care. However, behind the success of this thriving business lies an inspiring story of perseverance, passion, and dedication. In this blog, we sit down with the dynamic mother-daughter duo behind Belladerm, Robin and Samantha, to learn about their journey to success, the challenges they faced along the way, and their commitment to empowering women in business. Join us as we explore the heart and soul of Belladerm MedSpa and discover what sets this business apart from the rest.
Photo Credit @LorissaLynnPhotography on Instagram
Owner and nurse injector Robin Bernens founded Belladerm MedSpa in 2005 after she became interested in laser hair removal and Botox a few years prior. At the time, no other med spas in Minnesota were performing injectables, only plastic surgeons. Robin consulted with a group out of California to plan and build what is now Belladerm Medspa in the evolving Maple Grove suburb. However, starting a business is never easy, and Belladerm faced its fair share of challenges. The Great Recession hit shortly after Belladerm opened its doors in 2008, making it challenging to grow a business. However, Belladerm survived by focusing on Botox, which became a constant treatment that patients continued to seek out despite the recession. The practice has steadily grown every year since opening 18 years ago, overcoming challenges and building a loyal client base along the way.
“When we opened our doors in 2005, we never imagined being one of the Top Medical Spas in Minnesota!”
Belladerm MedSpa's philosophy revolves around ensuring client satisfaction through an ever-increasing range of treatments and a personalized approach to care. The practice takes pride in cultivating a warm, family-like atmosphere and is committed to providing honest advice, even if it means saying “No” to a treatment that is not right for a patient. Belladerm MedSpa's values prioritize building long-lasting relationships with clients and offering treatments that are tailored to their specific needs and goals.
Photo Credit @LorissaLynnPhotography on Instagram
The future of Belladerm MedSpa is looking bright, with Samantha Larson taking on the reins and continuing the legacy of her mother Robin Bernens. The focus will remain on providing exceptional client care, expanding their offerings, and staying up to date with the latest industry trends and technologies. Belladerm MedSpa plans to continue supporting and empowering women in their workplace and the broader community, and they hope to inspire and encourage other women entrepreneurs to follow their dreams and pursue their passions.
As for advice for aspiring entrepreneurs interested in starting their own medspa or beauty business, Robin Bernens encourages them to go for it. "It's not going to be easy, but it's worth it. Follow your passion and focus on building a strong foundation for your business. And remember, trust is everything. If people can't trust you, they won't come."
Photo Credit @LorissaLynnPhotography on Instagram
Belladerm MedSpa's success is a testament to the perseverance, passion, and dedication of the dynamic mother-daughter duo behind it. Their commitment to providing exceptional client care, empowering women, and staying up to date with the latest industry trends and technologies sets them apart from the rest. Proud sponsors of FWMN, Belladerm MedSpa remains a shining example of what can be achieved with hard work, determination, and a commitment to excellence. Interested in experiencing #TheBelladermDifference for yourself? Schedule a complimentary consultation with their skincare professionals today!